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Applicant Business Plan


    Personal Info
    Executive summary of applicant

    In general, state down the reason why you have chosen OldTown White Coffee as your business partner and why you think you are the right partner for OldTown White Coffee.

    Applicant's Background

    Please provide detailed background of the present organisation, roles and responsibilities. What would be your involvement in OldTown White Coffee business, if you are selected.

    Business Location

    Please state the full address of your intended location. Explain the overall surroundings.

    Competitor Mapping

    List some of the top food and beverage players within your proposed location.

    Competitor 1 Competitor 2 Competitor 3 Competitor 4
    Years of Operation
    Customer Profile
    Price Range
    Product Variety
    Average Monthly Sales

    Key Success Factor

    Please provide 5 main reasons why OldTown White Coffee will succeed in your intended location


    Type of Business Signature Basic
    Franchise/License Fee (IDR) 350.000.000 200.000.000
    Security Deposit (refundable) 100.000.000 100.000.000
    Training Fees 60.000.000 35.000.000
    Admin 30.000.000 20.000.000
    CAPEX From 2.6 Billion From 1.3 Billion
    Please select which model interest you

    SWOT Analysis (Personal)

    Other Information

    In 300 words, tell us why you should be shortlisted and be our business partner

    Option 2

    You may download the form and mail the form to

    Business Development Department,
    Komplek Multiguna Blok A No. 7
    Jalan Raya Serpong Km.7
    Tangerang Selatan -15310

    Download Applicant Business Plan